notes from #IDF09, Day 1 morning keynotes

Random notes from Paul Ottelini's Keynote (Tues 9/22/09):

• Atom emphasis on SoCs - growth area for Intel. Porting to TSMC.
• 30X reduction in leakage at 32nm from 45nm
• Choice of +22% performance or reduce leakage 10X
• 12 - 32nm SoCs in development
• Showed Arrandale 32nm processor based laptop, with security built-in to hardware
• "Poison pill" lets IT make PC completely unusable if stolen. Disables processor and HDD.
• Netbooks now #1 volume seller CE over iPhone and Wii
• Announced Atom Developer program; with 1st participants Dell, Asus, Acer
• Adopting app store model for Atom developers
• Start in netbooks, migrate down to handsets, up to mainframes
• New growth area for Atom in-car infotainment: 17% CAGR
• Harman International developing high-end Atom-based infotainment systems for BMW, Mercedes in 2012 models
• Atom scaling for handhelds Moorestown to Medfield
• Standby power reduced by 50X @32nm Moorestown